The Transnationalized Experience of the Super Bowl

Sitting at a restaurant there is so much to experience. The day of the Super Bowl which is now the highest watched sporting event of the year. I first sat down in a corner booth where I could watch the crowd infront of me. I notice groups of people gathering around tables wearing the colors of the respective teams. I questions myself to why or how these people already have these jerseys. I doubt all of these so called Colts fans have rooted for the Colts all year long and really kept track of how they were doing. People feel comfortable in rooting for the best. It is the underdogs that should deserve the respect of going up to the bully and punching them in the mouth. The costumers became infactuated into the game and glued into the 42" inch plasma's surrounding the restaurant. In the table a head of me this gentleman would yell and scream to stranger's taunting them as if they were playing in the game. Why is it socially accepted for people just to yell or point in people faces when a team scores or a play is made. Imagine eating your food and with no games on and a man walks up to you with his face partially painted starts yelling and bouncing his beer belly in front of your face. I'm sure you would want to punch him correct? This same group of people would lock-in to every commercial, sometimes even more so than the actual game. Drinking products, food products, every product we need to have is sponsor at the Super Bowl, or that's what we think anyway. Sponsors pay millions of dollars for 30 seconds of air time and yet we could be airing commercials for charity donations, cures for cancer, learning about aids, and other ways of commercializing. We let our large corporations take over our attention and because of a laugh we walk up to the waitress and buy that Bud Light or Coca-Cola. People start getting out of hand drinking all night and the rowdiness just grows but yet it is welcomed because of the special day of football. Afterwards people leave and still with drinks in their systems drive off to their respective homes. The language throughout the bar is changed to football terms, "Hit em", "Sack", "Touchdown", and "Who Dat" chants. Chants that become popularized through the media that fans of the sport use in their everyday sport related converstations. Grown men dress up like old 17th century war time warriors and root for their favorite teams like a fantasized world. It is very interesting how influences may take over your life it it has to do with sports, alcohol, or sports figures, you need to have an open mind and think for yourself.